| Programma svolto di | Inglese 4A ITE |
|---|---|
| DOCENTE | Ferrara Andrea |
| LIBRI DI TESTO | Medaglia, Seiffarth. Twenty-Thirty, Rizzoli |
| ORE SETTIMANALI | 3 |
| ORE TOTALI SVOLTE | 70 |
| CONOSCENZE DISCIPLINARI | Argomenti svolti BUSINESS THEORY UNIT 1 The economic context The purpose of business activity, business activities and sectors, the four factors of production, commerce and trade, free and regulated market. UNIT 2 Business organisations The public sector, the private sector, limited companies, cooperatives, franchising, how business can grow, multinationals, globalization and delocalization. UNIT 3 Innovation and sustainability A business start-up, sustainability, green energy, recycling, corporate social responsibility, triple bottom line. UNIT 4 Working in a company The organizational structure of a company, the role of an entrepreneur, hierarchy, the role of managers, legal responsibility and privacy issues. UNIT 5 Marketing Business plans, the marketing mix (the five Ps), market segmentation COMMUNICATION UNIT 1 Business communication Forms of business communication, written communication: business letters, e-mails, business reports, other written documents, oral communication, video communication (video conferences, webinars, webcasts. UNIT 3 Business transactions Enquiries, offers and unsolicited offers, orders, dispatch advice, invoices. |
| COMPETENZE E ABILITA’ RELATIVE ALLA DISCIPLINA | PER LE COMPETENZE E ABILITA’ RELATIVE ALLA DISCIPLINA SI FA RIFERIMENTO ALLA PROGRAMMAZIONE DI DIPARTIMENTO |
| METODOLOGIE E STRUMENTI DI INSEGNAMENTO UTILIZZATI |
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| NUMERO DI VERIFICHE SVOLTE | 2 (primo quadrimestre) 3 (secondo quadrimestre) |
| INTERVENTI DI RECUPERO REALIZZATI | Settimana interruzione attività didattica |
| EMAIL DOCENTE | Email hidden; Javascript is required. |
